Case Studies

Evidence, not opinions

A selection of engagements from Europe and global markets across our three practice areas. Client names are withheld — the numbers are real.

Token Economy2025

Stabilizing a staking emission curve

A mid-cap protocol faced runaway inflation from its staking rewards. We rebuilt the emission schedule against live on-chain data, cutting inflation while keeping validators whole.

−27%

Inflation

3.4×

TVL retained

Social Media & Algorithms2024

Decoding a short-video ranking shift

A media group lost 60% of organic reach overnight. We mapped the platform's ranking change, isolated the new watch-time weighting, and rebuilt their content format around it.

3.2×

Organic reach

+41%

Completion rate

Creator Economy2024

Repricing a creator's audience equity

A top creator was underpricing sponsorships. We built a valuation model linking owned-audience depth to sustainable revenue across four income streams.

+68%

Revenue

4.2×

LTV multiple

Token Economy2024

Designing a loyalty token that holds value

Redesigned an airline's points program into an earn-and-burn token model with defensible economics, lifting redemption while cutting liability.

+34%

Redemption

−18%

Liability

Social Media & Algorithms2023

Quantifying platform dependence risk

For a publisher with 80% of traffic from one platform, we built a distribution-risk index and a 12-month diversification roadmap.

−45%

Single-platform reliance

9

Channels modelled

Creator Economy2023

Building owned audiences for a 400-creator studio

Designed a revenue architecture shifting a creator studio from brand-deal dependence to owned subscriptions and products.

$4.1M

New ARR

+52%

Margin

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